Rinzi Ruiz’s Street Challenge

With Rinzi’s advice, you’ll learn how to seize all the lighting opportunities the streets provide. Create an illuminating image and you might win a FUJIFILM X100V!

Creator & X-photographer

Rinzi Ruiz

Rinzi Ruiz is a freelance photographer based in Los Angeles, California. He originally studied graphic design and computer animation at the Art Institute of Los Angeles but after 12 years in the design industry found a passion for photography and made the switch. He is now known for his street photography and urban photography with his focus on light and shadow and the human condition. Rinzi was a featured photographer in the LA Times Framework and has had various photographs featured in the LA Times SoCal Moments. He has also been featured in Light It Magazine, The Candid Frame Podcast, Inspired Eye Magazine, Art Photo Feature, Fotoflock by Epson and Backyard Opera. His work has been exhibited at the Hatakeyama Gallery and The Think Tank Gallery. His work was published in Arte Fotográfica Magazine and Eloquence International Creators Magazine. His rapid development as a photographer is informed from a commitment to make time for his art, as well as developing a critical eye for what works and what doesn’t. Inspired by both contemporary and master photographers, his understanding of the tradition of photography is helping him to develop a distinct voice.

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Want to get a copy of Rinzi’s key style points to print out or read offline? Open it here

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Rinzi Ruiz has expanded into a number of professional pursuits in his multi-layered career, but street photography is where it all began. It’s a medium that gave him direction and helped him find a creative zen. Experimentation with gear and techniques went hand in hand for Rinzi. He found X Series’ intuitive controls particularly useful when learning to master one of the most distinctive aspects of his images: light.

This creative’s work draws from the old masters of photography, but has also developed a quality of its own. In study, Rinzi created and consumed imagery exclusively in black and white for a year. His devotion to the craft knows no bounds.

It’s only natural that Rinzi has chosen to share tips that focus on natural light for his part of the Create With Me challenge – but you’ll also learn about crafting complete frames, the importance of patience, and how to master timing.

Give his creative advice a try. Once you’ve created your image, upload it using the ‘Enter Now’ button below by 11:59PM (EST) on March 31, 2023. You can also download a PDF with a summary of Rinzi’s advice, which is as follows:

1) Find the light
2) Be patient
3) Think about timing

Good luck!

Creator & X-photographer

Rinzi Ruiz

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Want to get a copy of Rinzi’s key style points to print out or read offline? Open it here

Open PDF

This month’s prize

The winners of Derek and Rinzi’s Create With Me rounds will be awarded with a FUJIFILM X100V. Street scenes are framed through a cutting-edge hybrid viewfinder, while the powerful combination of X-Processor 4 and 26.1MP X-Trans CMOS 4 sensor deliver astounding images in the most challenging conditions. Add a compact build, tactile controls, and a full suite of in-camera look adjustments, and you’re looking at a perfect street photography tool.

Read the full Terms and Conditions HERE.