Ioannis became Fujifilm X ambassador in February 2012. He is passionately training and coaching Fujifilm customers on how to achieve the best results with their Fujifilm gear.

As a professional photographer his main photographic subjects are property for real estate agencies, portraits for private and commercial clients, and advertising photography.

His private work consists of portraits, beauty photography and nudes.

He sees the inner beauty of people and uses that as the starting point for his photography.

Always passionate about the inner beauty of people,fellow photographers, vibrant cities and the eternal beauty of nature he always carries at least one of his Fujifilm cameras to register that glimpse of beauty or beautiful ray of light that happens when you least expected it.