GFX Stories #1
Photographer HASEO from Japan creates his world's vision with the GFX 50S and the ultra wide angle GF23mmF4 lens.
Gary Heery from Australia gives his impression on the new medium format camera system GFX.
GFX Technologies #7
This is an in-depth article on the GFX's electronic viewfinder.
FUJIFILM X100F with Conversion Lenses
X-Photographer Takashi Nakagawa takes shots of Kyoto with the X100F and the two conversion lenses.
SNAP-SNAP-GO, Kyoto! -my X-T20 technique
X-Photographer Mindy Tan from Singapore shares her snap shooting technique with the FUJIFILM X-T20.
GFX Technologies #6
This is an in-depth article on all-new Color Chrome Effect feature
X Series, X100F
X-Photographer Megan Lewis from Australia talks on her experience with the X100F.
GFX Technologies #5
This is an in-depth article on the GFX image design.
GFX 50S: Surpassing All Expectations
X-Photographer Kara Mercer shares her impression of the GFX 50S for her commercial work.
GFX Technologies #4
This is an in-depth article on GFX shutter design.
X-Photographer Fernando Moleres from Spain visits Festival Holi in India.
Photographer Yan Kallen from Hong Kong visits Kyoto and captures the moments in life of artisans and their work.
Portrait photographer Sara Lando from Italy tests the new GF110mmF2 R LM WR lens.
X-Photographer Ivan Joshua Loh from Singapore tests the new GF110mmF2 in various settings.
X-Photographer Daniel Tengs from Norway shot snowboarders in action with the GFX.
X-Photographer Jonas Dyhr Rask from Denmark visits Iceland in April with fellow X-Photographer Palle Schultz.
X-Photographer Pascal Bourguignon shot aerial photography with the GFX 50S and GF23mmF4 R LM WR
X-Photographer Ben Benvie from Canada explores Bisti Badlands with the GFX 50S and GF23mmF4 R LM WR.
A passion for image quality that's second to none.
Ultra high image quality medium format mirrorless camera
offers the world’s only Hybrid Multi Viewfinder and features a brand new 24MP X-Trans III sensor
delivers creative perfection with advanced autofocus functions and 4K high definition video.
24.3MP sensor and X-Processor Pro delivers the highest level of image quality and mobility in the X100 Series
Standard Lens for G Mount with angle of view 50mm equivalent in 35mm format.
High performance all weather zoom lens with 5.0-stop image stabilization function
The compact and stylish optic ideal for portraiture and everyday use
Compact wide-angle lens that weighs just 180g and features fast AF
Medium Format Mirrorless Digital Camera System
Refined autofocus performance to capture moving subjects
With each new lens, we raise the bar of photo expression.
Learn about XF Lens Technology